Bespoke Events – Roku

The dreamlike and immersive decors of the Comptoir Général were designed and produced by its founder and his internal teams. This know-how and creativity can be mobilized for privatizations and large-scale tailor-made events.

 

As part of a series of promotional events on the theme of the seasons in Japan, the Japanese gin brand Roku recently took over the halls of the Comptoir Général. The latter are for the occasion put on the colors of the Japanese Autumn. Decors, vegetation, but also cuisine, cocktails and sound atmosphere are intertwined to create the illusion of travel. An immersive cocktail dinner.

Roku’s brief

arrangement of flowers/leaves evoking autumn in Japan

scenography highlighting the colors of Japanese trees

proposal of an immersive scenography to immerse the guests in the Japanese autumnal universe

propose plants at human height to hang ribbons of wishes

The realization of the Comptoir Général

Autumnal vegetation in a Japanese garden, ideal for tasting cocktails

Vegetation in yellow and red colors, symbol of Autumn

Japanese market stall

Fresh products and fish echo the chef's minute preparations

Japanese interior

Immersive calligraphy animation

Listening to its partners, the Comptoir Général advocates subtle and elegant marketing that highlights a product or a brand by integrating it into the energy of the place and its decor.